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Pick the loudness band that matches the next upload: ≈ −11 LUFS for Shorts/Reels/TikTok swipe feeds, −14 LUFS for long-form YouTube — same FFmpeg loudnorm family (TP −1.5, LRA 11), no true-peak doorway pages.
Updated
Tools in this guide
RepostClip keeps two indexed loudness workspaces. Shorts/Reels loudness targets ≈ −11 LUFS integrated. YouTube loudness targets −14 LUFS. Both run FFmpeg loudnorm with true-peak −1.5 dBTP and LRA 11, then re-encode AAC while copying video.
Use ≈ −11 when the next upload is YouTube Shorts, Instagram Reels, or TikTok and the frame/length are already right. If you still need 9:16 and a 15–90s trim, run Shorts or Reels/TikTok pack instead of loudness-only. Vertical canvas specs live on vertical export settings for Shorts, Reels & TikTok.
Use −14 for long-form YouTube or a general multi-platform master that should not be as hot as a swipe open. YouTube Upload Pack embeds −14 with H.264/AAC and encode tiers when you also need a full YouTube-shaped encode.
Open Loudness Report to see integrated LUFS and true peak before you normalize. If the master already sits near the target band, skip the pass. Never invent separate landings for TP −1 vs −2 — the limiter family stays fixed on both live tools.
FAQ
Swipe feeds often play hotter than long-form YouTube. Normalizing toward ≈ −11 LUFS helps opens survive the previous clip’s volume. YouTube long-form guidance centers near −14 LUFS integrated.
Yes. Shorts Upload Pack and Reels / TikTok Pack embed the ≈ −11 loudnorm pass with canvas and length trim. Use standalone Shorts/Reels loudness when canvas and duration are already correct.
No. Pick one band for the next upload. Stacking loudnorm passes wastes encode time and can push true peaks. Measure with Loudness Report first if you are unsure.
No. Both loudness tools use TP −1.5 dBTP and LRA 11. LUFS true-peak doorway matrices are rejected — deepen these two indexed URLs instead.
Keep reading
Open Shorts/Reels loudness (−11) and run the steps from this guide.